What is Market Demand?

 Market demand refers to how much consumers want your product for a given period of time.Market demand is the summation of the total individual's demand curves. Consider a shop that sells 1,000 pens on a daily basis. That means the shop has a daily demand of 1,000 pens. However, on weekends, there is an increase in the number of customers.

♦Market demand refers to the sum all
individual demands for a particular
good or service.
♦Graphically, individual demand
curves are summed horizontally to
obtain the market demand curve.

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